Roadworks in the Media

3 things we love about Geared NZ • The products are genuinely useful... • Geared NZ supplies your organisation with all the flyers and forms you need to promote the jackets in your school or centre... • There's no minimum order, so you're never under any pressure...

After many years of exploring the globe and searching for a business idea to get passionate about, former Aucklander Kristi Drain and partner Helen chose Napier as the best place on the planet to settle down, start a family and run a business.

A home-based clothing company is branching out from Internet sales and school marketing to High Street retail. Geared, owned by mother and daughter team, Anna Southon of Grenada North and Monica Telfer of Christchurch, produces Roadworks high-visibility raincoats ...

When Anna Southon struggled to find a suitable jacket for her daughter she teamed up with her mum and they designed their own.‘All I could find was navy and pink puffy ones. That’s where it started,” Southon said.

Geared NZ kids raincoats, launched by Wellington mum Anna Southon, are 100 per cent waterproof coats and vests in fluorescent lime for high visibility during the day, and sporting reflective tape for night. Sold through many schools they can also be bought at www.gearednz.co.nz

Let it pour. Olivia Southon, 8, is never short of a raincoat – these days she has thousands to choose from. But when she first started school, her mum, Anna Southon, went looking for a raincoat that would keep Olivia dry – and safe on the roads at the same time.

Warm, safe and seen. Roadworks jackets - keeping your kids safe and dry this winter. When Anna Southon's daughter started school she searched the shops for a raincoat that would keep her daughter dry and, more importantly, make her visible to cars on the road.

Road safety in New Zealand is a huge issue, especially when it comes to our children, so when a mother and daughter team noticed a gaping hole in the market, they decided to do something about it.

A Wellington mother and entrepreneur seems to have cracked the age-old schoolyard dilemma of cool versus fool.

Over the past five years, 1,200 child pedestrians have been hurt of killed in New Zealand. In an attempt to reduce this statistic, family business Geared New Zealand has created high-visibility waterproof jackets for three to 13 year olds.